Tag:
consumer engagement
Latest Headlines
Latest Headlines
Horizon opens retail store with customer service, technology
In another sign that the insurance industry is becoming more consumer-oriented, one more big insurer announced that is opening a retail store to enhance the member experience. Horizon Blue Cross Blue
Payers to focus on consumers, social media in 2012
It's a new year and, apparently, a world of the new health insurer. As we usher in 2012, I hope the health insurance industry takes the time to regroup, reassess and, most importantly, improve. IDC
